Transform Your Business. Build Your Wealth.
Whether you're scaling operations or building a real estate portfolio, success requires more than good intentions; it demands proven systems, strategic thinking, and flawless execution. That's where I come in.
Let's Talk Strategy
Building Businesses, Creating Value
I'm Jennica Wheeler, and I've spent my career at the intersection of operational excellence and strategic investment. As a Fractional COO, I've transformed struggling operations into profit engines. As a real estate investor and developer, I've turned overlooked properties into high-performing assets.
My approach is simple: identify opportunity, optimize ruthlessly, and execute flawlessly. Whether I'm restructuring your operations or structuring your next real estate deal, you get a partner who thinks like an owner—because I am one.
Fractional COO Services
Running a business shouldn't mean drowning in operational chaos. As your Fractional COO, I bring enterprise-level operational expertise without the enterprise-level price tag.
Strategic Operations Design
I don't just fix problems—I build systems that prevent them. From workflow optimization to technology integration, I create operations that scale with your ambitions.
Performance Transformation
Underperforming teams become high-achievers when given the right structure, metrics, and leadership. I've transformed dozens of teams from cost centers into competitive advantages.
Process Excellence
Every inefficiency is profit left on the table. I identify and eliminate the friction points that slow your growth, implementing lean processes that deliver measurable ROI.
Financial Operations
Beyond the P&L, I ensure your financial operations support strategic decision-making. From cash flow optimization to KPI dashboards, you'll have the insights to lead confidently.

Perfect for: growth-stage companies ready to scale, businesses facing operational complexity, organizations preparing for acquisition or investment, and companies needing interim executive leadership.
Real Estate Investment & Development
Real estate isn't just about buying property—it's about seeing potential where others see problems. My expertise spans the entire investment lifecycle, from creative acquisition strategies to value-add renovations that maximize returns.
Creative Acquisition Strategies
Master of Subject-To (Sub2) deals and creative financing solutions that create win-win scenarios. I structure deals that work in any market condition, focusing on motivated sellers and undervalued opportunities.
Value-Add Renovation
Every property has hidden potential. My renovation strategies focus on high-ROI improvements that attract premium tenants or buyers while managing costs with surgical precision.
Investment Strategy Development
Whether you're building your first portfolio or scaling to the next level, I develop customized strategies aligned with your risk tolerance, capital position, and long-term wealth goals.
Development & Repositioning
From single-family flips to multi-unit developments, I navigate zoning, permitting, and construction with the expertise that turns ambitious projects into profitable realities.
Specializing in: Subject-To acquisitions, distressed property transformation, buy-and-hold portfolio building, fix-and-flip optimization, creative financing structures, and multi-family value-add projects.
The Intersection of Operations and Opportunity
My dual expertise means I see opportunities others miss. The operational rigor I bring to real estate deals and the investment mindset I apply to business operations create exceptional results in both arenas.
I don't teach from textbooks—I share what I've learned from being in the trenches. Every strategy I recommend, I've executed. Every system I implement, I've battle-tested.
Working Together
For Business Leaders
90-Day Operational Turnaround
Rapid assessment and implementation of critical operational improvements. Perfect for businesses facing immediate challenges or preparing for growth.
Fractional COO Engagement
Ongoing operational leadership, typically 2-3 days per week. Ideal for companies needing executive-level operations expertise without full-time overhead.
Strategic Operations Consulting
Project-based engagements focused on specific operational challenges: system implementations, process redesigns, or organizational restructuring.
For Real Estate Investors
Portfolio Strategy Session
Comprehensive analysis of your current holdings and development of a customized growth strategy aligned with your wealth-building goals.
Deal Structure Advisory
Expert guidance on creative deal structuring, from Sub2 acquisitions to seller financing, ensuring maximum returns with minimized risk.
Investment Partnership
Select joint venture opportunities where I invest alongside you, bringing both capital and expertise to high-potential projects.
Let's Create Something Exceptional
Whether you're looking to optimize operations, scale your business, or build wealth through real estate, the first step is a conversation. Every engagement begins with understanding your unique situation, goals, and challenges. This isn't a sales call—it's a strategic discussion about your path forward.
Three ways to engage:
  • Quick Win Project - Start with a focused, high-impact project that delivers immediate value
  • Ongoing Advisory - Regular strategic guidance and operational support tailored to your evolving needs
  • Deep Partnership - Comprehensive engagement where I become deeply integrated into your business or investment strategy
Operational Excellence. Investment Intelligence. Exceptional Results.